QR Technology ? New Channel For Real Estate Marketing Mix ...

The new media? provide exciting ways? to deliver key marketing messages. In addition to helping? real estate owners, developers and brokers? incorporate social media into their marketing strategies, Marketing Thru Graphics has been working with clients specifically to utilize QR (quick response) technology and the? marketing benefits it makes possible. With? the scan of a smartphone, it?s possible to download information from a matrix barcode in a real estate ad, on building signage or in a brochure? directly to the smartphone itself. The information captured might be in the form of a web site, an e-flyer, floor plans, broker contact details or a smartphone/iPad app.? The scans? will provide? real estate marketers with a measurement? of ROI, a snapshot of? how many? prospects have scanned the code, and offer the opportunity to assemble? a valuable prospect database.

QR technology has? become an effective addition? to the? larger marketing real estate marketing mix! If you want more information on it, give us a call.

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Source: http://marketingthrugraphicsblog.com/2012/11/15/qr-technology-new-channel-for-real-estate-marketing-mix/

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