Stratus Joins All-Star Lineup as Latest Addition to Team Liquid and also Becomes Equity Partner
TORONTO - October 11, 2012 - (BUSINESS WIRE) - Liquid Nutrition Group Inc. (?Liquid Nutrition? or ?Company?) (TSX-V: LQD.V and LQD.WT) announced today fitness icon, actress and entrepreneur Trish Stratus has joined Team Liquid.
Liquid Nutrition continues to attract and partner with some of the biggest, brightest and healthiest stars. Stratus is recognized as one of the top sports entertainment athletes in the world through her achievements with WWE as a seven-time Women?s Champion.
?It?s a natural partnership for Liquid Nutrition and myself,? said Stratus from her Stratusphere Yoga Studio in Vaughan, Ontario. ?The brand truly aligns with how I live my life on a day-to-day basis, I?m excited to be apart of Team Liquid and promote a healthy and active lifestyle.?
Glenn Young, President, Liquid Nutrition Group Inc. is thrilled with the latest addition to Team Liquid.
?Trish is committed to achieving wellness through balanced living, this is something many Liquid Nutrition customers also strive for. Trish will be an inspirational and motivational ambassador for fans of Team Liquid,? said Young.
The partnership will see Stratus become an equity partner of Liquid Nutrition and Liquid Nutrition becomes an official sponsor of Stratusphere Yoga Studio.
In her role, Stratus will promote the Liquid Nutrition brand along with her fellow Team Liquid members and also serve as a fitness and health and wellness consultant.
Comprised of pro-athletes and experts in the world of sports, fitness and nutrition, members of Team Liquid are selected based on their personal and professional dedication to healthy active living.
Stratus joins existing Team Liquid members: Steve Nash (NBA), Torah Bright (snowboarding), Russell Martin (MLB), Suzann Pettersen (LPGA), Matt Ryan (NFL), Vincent Lecavalier (NHL) and Nutritionist Elaine Hastings.
With over 70 franchises sold in the past year, Liquid Nutrition is poised to quickly expand its presence in the marketplace. By the end of the 2012 calendar year, 20 Liquid Nutrition stores are expected to be open.
Franchise opportunities are still available in select Canadian, American and global marketplaces.
About Liquid Nutrition Group Inc.
Liquid Nutrition Group Inc. (LNGI) (TSX-V: LQD.V and LQD.WT) is a functional beverage, vitamin and supplement store brand committed to bringing healthy and delicious eating to communities around the world. Through its wholly-owned subsidiary Liquid Nutrition Franchising Corporation, LNGI is currently the franchisor of nine stores located in Toronto, Montreal, Quebec City and Oakville with franchise commitments and expansion opportunities throughout Canada, the United States, and the Middle East as well as license opportunities internationally. For store locations, business opportunities or more information please visit www.liquidnutrition.com. Please join Liquid Nutrition on Facebook and follow us on twitter @liquidnutrition.
About Team Liquid
Comprised of pro-athletes and experts in the world of sports, fitness and nutrition, members of Team Liquid were selected based on their personal and professional dedication to healthy active living. To learn more about Team Liquid and view the full roster, visit www.liquidnutrition.com/en/team_lq.php. What Team Liquid has to say about Liquid Nutrition: www.youtube.com/watch?v=da785AGWQqk
About Trish Stratus
Trish Stratus is a fitness icon, actress and entrepreneur who is recognized as one of the top sports entertainment athletes in the world through her achievements with WWE as a seven-time Women?s Champion. Over the last decade, Stratus has dedicated her life to health and fitness and has parlayed her success and passion into a recognized lifestyle brand. Stratusphere was officially launched in 2008 with the opening of her yoga studio - the largest in Canada. Stratusphere Living, a yoga fitness product line created by Trish launched nationally to retailers in 2011 with the release of her first workout DVD ?Stratusphere Yoga? all of which reflect her core philosophy of achieving wellness through balanced living. Trish made her feature film debut this year starring in the action movie 'Bounty Hunters'. For more information please visit www.trishstratus.com or follow @trishstratuscom.
Contacts:
Liquid Nutrition Group Inc.
Glenn Young
05-815-1112
glennyoung@liquidnutrition.com
Rob Hogan
47-404-4808
Communications
rob.hogan@liquidnutrition.ca
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Source: http://www.franchising.com/news/20121011_liquid_nutrition_signs_trish_stratus_to_team_liqui.html
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